HOSPITALITY INDUSTRY
Diverse
Exciting
Dynamic
Emerging
Single, Strong
Important, Unified
Global Enterprise
Foodservice Segment
§ Carry Out
§ Quick Service
§ Specialty
§ Fine Dining
§ Private Clubs
§ Banquet Operations
§ Coffee Shops
§ School/College/University
§ Pubs
§ Delis
§ Gourmet Shops
§ Nightclubs
§ Catering Companies
§ Hotel Dining rooms
§ Stadiums
§ Convention centers
§ Hospital and Health Care facilities
Lodging and Accommodation
§ Luxury, Full service hotel
§ All Suite
§ Mid Scale and Budget Hotel
§ Motel
§ Resort
§ Senior Living Service
§ Time Share/Vacation Ownership
§ Condominium
§ Bed and Breakfast
§ Inn
§ Conference Center
Recreational Facilities
§ Theme Parks and Attractions
§ Marinas
§ Sport facilities
§ Campgrounds
§ Casinos
TOURISM Sector
§ Domestic and International Air Travel
§ Cruise Lines
§ Railroads
§ Tour Operators and Wholesalers
§ Travel Agencies
§ Tourism Marketing
§ Tourism Journalism
§ Convention and Meeting Services
TOURISM TRENDS
§ New Era of Mass Globe Trotting
§ 5-6 week Work Holiday for the Travelers
§ Increasing Franchising of Travel Agencies and Home Based Travel Agents
§ Increasing Internet Booking
§ Continuous advancement of technology- Internet is driving down the cost bringing travelers in closer
Tours are more personalized
§ Prices are more transparent with more choices
§ Holidaymakers are arranging trips on line connecting with residents to final destinations
§ Marketing Partnership and Corporate Alliances are increasing
§ Improvement in Employment prospects
§ Tourism is recognized by the government as a socio-cultural force of significance
§ New market is China’s 1st time travelers exploring homelands and neighboring countries
§ Vision 2020 of WTO predicts China as the top tourist destination by 2020
§ Decade of China and India combined (2/3 of the world)
§ 10% of the 1.3 billion Chinese has the capacity to travel in the next five years
§ Graying people will be healthier, more active, than their predecessors, spending less and less of their retirement years at home
§ “People in their 60’s will be more 40 somethings”
§ Third Agers will be more adventurous
§ Hyper busy parents will be looking for soft holidays (work with leisure)
§ Increase in global/international participation of more people in meetings and conferences
§ Creation of more Trade Shows in different countries
§ Convention Centers are expanding 5-10% growth estimate/year of the industry
FRONT OFFICE
§ Diversity of Workforce
§ Diversity of Guests
§ Yield Management
§ Disabilities Act Compliance –wide restrooms, ramps with handrails, listening system, parking space for handicapped
HOUSEKEEPING/GREENING
§ Non toxic, non-allergenic cleaning agent
§ 100 % recycled materials for Facial and Bathroom Tissues
§ A Linen and Towel Re-Use Program
§ In-room Air Filters,Nature’s Mist Deodorization System
§ Green Suites International’s Green Teams/Green Products
§ Organically grown cotton bedding and bath linens
§ Chemical free luxurious beddings
§ No insecticide, herbicide, chemical fertilizer used
DEMOGRAPHIC
§ Increasing Leisure Activities and Personal Leisure Time
§ Surge in Travel and Tourism
§ Baby Boomers are retiring; have money to spend
§ Work Force seeking for short weekend rest, leisure and recreation
§ More learning and adventure for the Elderly
RECREATION AND LEISURE TRENDS
ü Concepts and Definitions
ü Amusement Parks,Theme Parks,
ü Water Parks
ü Type of ownership, capacity, total area, type of management, Indoor or Outdoor type
ü Waterslides, pools, hot tubs, activity pools, lazy rivers, tree houses
ü Heated outdoor pavillon, spas, water walks,water basketballs, bumper boats, rock walls, leisure islands, tipping buckets, waterslide towers
ü feng shui treatment rooms, banquet halls, cinema,suite rooms, meeting facilities
FOOD AND BEVERAGE
Themed Restaurant Concepts
Designers’ Bottled Water
Organic Foods/Herbal Foods
Home Meal Use of Branded Restaurants in Hotels
Replacement(HMR)
Sports-themed Bars
Popular intake of Ostrich Meat
Use of fresh and healthy Ingredients
Hydro culture of veggies
Increasing wine and power drinks consumption
More casual dining outlets
Fusion menu, Kosher meals, Vegetarian choices
Scratch Cooking to Convenient Cooking
Kosher foods are those that conform to Jewish law.
HUMAN RESOURCE MANAGEMENT
§ WTO figures: Employment of 112-200 M directly or indirectly representing more than 20% of the world workforce
§ In 2010, expected employment of 328 M
§ Critical need for people with General Management Skills
§ Culturally diverse workforce
§ Seasonal Employment
§ Flexible Time
§ Incentive System
§ Employment / Expanding Pool of Older Workers
§ Women as a Source of Labor
§ Employment of Various Multi Skilled Workers
§ Job Combination
§ Downsizing
§ Hiring of Part Time Student Employees
HOSPITALITY EDUCATION
§ Academe-Industry Partnership
§ Industry Training Schools
§ Industry Best Practices
§ DOT Continuing Education and Training Programs-
§ Hotel, Restaurant, Resort Service Skills, Language Programs, Tour Guiding, Eco Tourism, Mabuhay Host, Home Stay Program
HOSPITALITY MANAGEMENT
ORGANIZING (use of computerized work scheduling)
CONTROLLING (quick results with handheld devices)
MOTIVATING
ü addressing emotional intelligence of diverse workforce
ü satisfying needs of generation X & Y workforce
COMMUNICATING AND DECISION MAKING
ü use of e-mail, internet, all way radio connectivity
ü less face to face encounter
FRONT OFFICE
ü GDS, CRS, WRS
ü Wireless Guest Check-in
ü Guest’s Comfort:
ü Internet Access, e-mail, Movies-on-Demand, Concierge Services, Videogames, Music and Game-on-Demand, Travel Planning
ü Guest Computerized Billing
GUEST SECURITY
Surveillance camera to computers,
televisions and digital recorders;
e-lock, room safes,
biometric technology using thumbprints and retina to scan and verify user’s identity;
HOSPITALITY TECHNOLOGY
CRM
keep track of guests’ preferences to find new and repeat customers)
DELPHI SOFTWARE for CATERING
for automated sales, marketing and catering processes
CALL ACCOUNTING SYSTEM
tracks guestroom charges
Motion Sensors and Door Switches reducing energy by 30%
Installation of guest at programmable digital thermostats saving 10 trillon kwatt hours of electricity and avoiding 5 billion tons of carbon dioxide emissions/year
Use of sink aerators an low-flow shower heads saving 280 million gallons of water per year
Use of Personal Digital Assistant (PDA)
Use of Point of Sale System (POS)
Restaurant Financial System Modules
Online Restaurant Reservation System
Tablet Technology
Touch screen, wireless, LCD screen type
HOSPITALITY STAFF REQUIREMENTS
§ Flexible
§ Adaptable
§ Self motivated
§ Effective Communicator
§ Willing to learn more
§ Has interpersonal skills
§Creative
§Innovative
§Effective team member
§Has problem solving and decision making skills
§Has positive self image
§Work with variety of technology